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Our mission

We love using technology to solve problems

Our mission at A.S.A.P. is to identify industry-wide issues for SMSF accountants, then use our actuarial skills, our ASFL and our technology solution to solve them.  Our principles are:

  • Quality
  • Efficiency
  • Safety

When accountants lost their exemption from AFS licensing, A.S.A.P. built an online adviser that SMSF accountants can pop up on their screen and request licensed product advice for the client rather than having to refer the client off to a traditional financial planner.

Taking this further, A.S.A.P. have fulfilled the dream many accountants had where they want one continuous IT process to take a new SMSF client and organise the licensed advice, SMSF establishment, corporate trustee, ABN, TFN, bank account application as well as setting up the new SMSF in the accountant’s accounting platform.  A.S.A.P. have achieved this goal.

When the government confirmed the ongoing requirement to have an actuary sign off SMSF ECPI% calculations, A.S.A.P. built an online actuarial certificate system that offers a superior combination of speed, accuracy and low price compared to existing suppliers. A.S.A.P. have an in-house actuary with over 25 years of superannuation experience, IT experience and financial planning experience.

We love Tasmania

A.S.A.P. is run by a relatively small team who are all based in Hobart, Tasmania.  We are proud of Tasmania’s incredible track record in the self-managed superannuation sector using technology to serve a national client base.

All of our employees including developers are located here in Australia and our data is all stored in Australia.  Our investors are all private individuals who live here in Tasmania.

Our CEO Jim Hennington is originally from Melbourne and then lived in the UK for many years working for a range of retirement consulting firms.  After being based in the UK, Jim was unfazed by Tasmania’s weather and leapt at the offer when major actuarial certificates provider relocated him and his young family to Hobart.

Many SMSF accountants will have spoken to our product manager, Liam Azzopardi who, in his previous role has processed over 50,000 actuarial certificates personally (leveraging technology).

We respect our clients and we look after our staff  

The accountants we work with are professionals who are highly skilled in what they do and want to do the right thing by their clients.  We only accept registration from accountants who hold the necessary qualifications, have experience with SMSFs and who want to ensure their processes are fully compliant.

Clarissa’s uncle has a saying that sums up the core of his highly successful business which has thrived for the past 50 years:  “Look after your staff and they will look after you”.  At A.S.A.P. we value and support our staff and are delighted to see that Clarissa’s uncle was right.

Quality is at the heart of what we do 

Being an actuary means abiding to the highest ethical and training standards.  The actuarial code of conduct can be viewed here:  Some key points from this code of conduct are:

  • The Actuaries Institute is a professional body that seeks to enhance the actuarial profession and to serve the public interest
  • Actuaries must maintain proper standard of professional conduct and performance
  • An actuary must act with integrity, honesty and due care, and in a manner that seeks to uphold the reputation of the profession

Examples of how A.S.A.P. apply these principles for the benefit our our customers:

  • A.S.A.P. applied for, and received, regulatory assistance from the ASIC Innovation Hub
  • We also engaged top industry lawyers to review our online advice system and Safe Use guides from our clients point of view and from the point of view of SMSF accountants who refer to us
  • As soon as ASIC regulatory guide 255 was released, we made sure all requirements were embedded in our system, especially the rules on scoping each piece of advice to the clients needs
  • We adhere to recognised information security standards including:
    • Australian Standard AS ISO/IEC 27001:2015 Information technology-Security techniques
    • International Standard ISO/IEC 27001:2016 Information technology-Security techniques
  • Where we receive an order that is unclear or there could be more complex issues involved, our process pauses so that we can make further enquiries to ensure that our service is always in the clients best interest